About Think GREAT - Think Great

In 2008, Erik Therwanger was the vice president of a media company when he wrote two words on a coffee shop napkin – Think GREAT. Beginning by introducing his GOAL Formula to audiences, Think GREAT has evolved into the premiere resource destination for businesses looking to transform their people and magnify their results.

Specializing in leadership development, strategic planning, sales performance, and goal-setting, Think GREAT continues to grow to meet the needs of those striving for greatness. Never settle for good results, when GREAT results are possible.


We create a wave of dynamic thinking that empowers individuals and business leaders to set and accomplish their goals, no matter what circumstances they face.


Focused on creating a worldwide people movement, Think GREAT will be the international leader in personal and professional growth by increasing business elevation, developing high levels of team engagement, and forging dynamic leaders.

Core Values

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Introduce your entire team to the shared languages of success and take your business to new levels of growth and opportunity.

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Erik Therwanger was a keynote speaker at the 2016 MRPA Conference with approximately 225 attendees. His message of Developing a Unifying Culture kept the audience engaged for the entire time. Employees of all levels need to learn how to set goals and stick to them. Erik’s message was motivating and a great reminder that leading people and managing processes make a system work well. Erik’s style and presentation delivery is for all areas of an organization, not just management.

Paula Nowariak - Recreation Program Manager, City of Eagan Parks & Recreation